As Seattle prepares to welcome the world for the FIFA World Cup 2026™, SeattleFWC26 has partnered with GSBA—Washington’s LGBTQ+ and allied chamber of commerce—to launch a statewide Inclusion Training Initiative designed to ensure every fan, visitor, resident, and worker feels safe, respected, and welcomed.

Rooted in extensive community input and guidance from the Pride + Match Impact Council, this initiative equips local businesses, non-profits, and community organizations with tools to strengthen LGBTQ+ inclusion across customer service, workplace culture, and community engagement.

About the Inclusion Training Initiative

The program delivers four expert-led workshops that help employers deepen understanding of allyship, gender inclusion, and LGBTQ+ cultural competency. Sessions are offered both in person at GSBA’s Capitol Hill office and virtually, ensuring accessibility for organizations across Washington.

Key Activities

• Four Inclusion Workshops hosted by GSBA.
• Interactive Learning focused on allyship, pronouns, privilege, and creating cultures of belonging.
• Accessible Participation with two in-person and two virtual statewide sessions.
• Practical Tools that support inclusive policies, communications, and customer experiences.

Outcomes & Benefits

• More Inclusive Businesses: Participants gain strategies to build environments that welcome all genders, identities, and relationships.
• Community Visibility: Reinforces Washington as a leader in inclusive tourism and hospitality ahead of FIFA World Cup 2026™.
• Economic Impact: Inclusive workplaces drive repeat visitation, stronger customer loyalty, and positive brand reputation.
• Sustained Legacy: Builds long-term capacity for LGBTQ+ inclusion that continues well beyond the tournament.

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Learn more about Inclusion Training

Learn More about GSBA

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