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Broaden the Benefit

Megaevent Playbook

SeattleFWC26, in partnership with the Seattle Metropolitan Chamber of Commerce, is creating a free Small Business Megaevent Playbook to help local enterprises make the most of the World Cup’s economic and cultural opportunities. The digital guide will provide practical tools, planning checklists, and real-world examples to help small businesses prepare for increased visitors and global visibility.

The Playbook includes insights on customer readiness, inclusive signage, marketing and storytelling opportunities, accessibility best practices, and neighborhood coordination, ensuring businesses statewide are ready to welcome the world.

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Broaden the Benefit
Community
Planning Together
Statewide Impact

Legacy Collaborators

Seattle Metropolitan Chamber

The Seattle Metropolitan Chamber of Commerce is the largest and most influential business organization in the Puget Sound region, representing thousands of employers across industries and sizes. Its mission is to create a thriving, equitable, and globally competitive economy that benefits everyone in the greater Seattle area. The Chamber advocates for business-friendly policies, inclusive economic growth, and regional collaboration, offering members tools and resources to navigate workforce, infrastructure, and sustainability challenges.